Two Major Hotel Chains Deploy Bright Pattern to Support US and APAC Regions

Traveling is on the minds of many. 70% of leisure travelers in major countries, such as the United States, United Kingdom, Canada, Japanand Spain, plan to spend more on travel in 2022 than in the past five years, according to a November joint report by the World Travel & Tourism Council and travel website This means employees in the travel and hospitality industry will need to be more efficient at managing customer interactions and taking advantage of self-service and emerging digital channels like mobile and messaging apps.

Bright Pattern’s contact center software provides personalized customer service to global businesses in the hospitality industryincluding Airlines companies and online travel agenciesin many major regions, including North America, Latin America, Asia Pacificand Europe.

“In an increasingly digital world, hotel groups need to personalize interactions with mobile and on-the-go guests. Hotel groups with a large international presence need a platform that is flexible and scalable while still being powerful enough to host the tools they need to personalize the customer experience,” said Michael McCloskey, CEO of Bright Pattern. “Bright Pattern brings advanced personalization tools, like AI-powered agent assistance and omnichannel communications, to help hospitality businesses adapt to an increasingly mobile guest experience and personalize the experience customer.”

Businesses of all sizes choose Bright Pattern to optimize their customer experience because of its easy-to-use yet powerful omnichannel platform, offering traditional channels and emerging channels like Facebook Messenger, in-app customer support, enterprise and cloud-first architecture. Bright Pattern was recently recognized by Ovum as a Market Challengerby Omdia for better platform functionalityby Frost and Sullivan as the most successful supplier and as a leader by Gartner and Crowd G2 as a CCaaS leader.

About the light pattern

Bright Pattern provides the simplest and most powerful AI-powered omnichannel contact center software and service management solutions for medium and large innovative companies. To make customer service clearer, easier and faster than ever, Bright Pattern offers the only true omnichannel cloud platform with Embedded AI that can be deployed quickly and with agility by business users, without costly professional services. Bright Pattern enables businesses to deliver a simple and personal customer experience across channels such as voice, text, chat, email, video, messengers and bots. Bright Pattern also enables businesses to measure and act on every interaction on every channel with AI Omnichannel Quality Management. The company was founded by a team of industry veterans who pioneered leading contact center solutions and now deliver an architecture for the future with a advanced cloud approach. Bright Pattern’s cloud contact center solution is used globally in over 26 countries.

SOURCE Light pattern

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